And here we go: Early bird tickets are now for sale with a 30% discount for a limited time!
There are just 67 tickets left, so… hurry up 
Blog
We are almost ready as you can see from the program page and Frontiers tickets’ sale will begin sooner than you think. When? Follow us and you’ll find out.
In a few day Frontiers followers will have the opportunity to buy tickets with a 30% discount at 224€ (VAT included), but there are just 70 availiable for the EarlyBird Sale and this offer is going to last just for one month, so you’ll better be fast: in the upper part of the page you’ll see a counter that will show how many tickets are stil available.
The presales is ending the 20th of April, and from the 21st tickets will be sold full price at 320€ (always tax included).
So, stay tuned and, see you in next days.
Many of you ask us what’s the secret ingredient we put in the creation of the program: how we find speakers, topics, experts; how we collate them together; how we make everything so entertaining.
Well, it’s kinda simpe: magic!
And for this year Frontiers edition we pointed our magic wands to people with a strong story behind, people eager to share their experience to create a better world, companies with a product story that has to be told.
We’re uncovering more and more on the program here on the blog but, you should find some useful previews and insights on the program page (continuously updated).
And should you be in the process of considering a participation at Frontiers 2010 you can also take a look at the “Who’s Frontiers for” paragraph in the about section.
As you know, the Conference is going to take place on the 4th of June, but for the 3rd, Frontiers has put on four workshops: let’s talk in deep of the first one, Geek Advertising.
Understanding the future of advertising is extremely important, because it will tell us how brands will approach to customers, how Value will be generated and how all these aspects will interact and are going to be meaningfull for us.
On this occasion you will touch the most recent technology about augmented reality – but it’s not just about devices or tools: augmented reality will be related to advertising, and the discussion is going to include also communication and marketing shifts.
This workshop is going to be held by Paolo Guglielmoni: philosopher, scholar in Aesthetics and Musicology, essay writer, he’s also yoga master, clarinet player, virtual worlds inhabitant, alternative cultures connoisseur, runner, and most of all, one way geek.
Creative Director in Leo Burnett Italia, he is the only Italian creative displayed in the Louvre advertising permanent collection. Paolo created the term Geek Advertising, a subject he writes about in his blog.
“But what are we going to do in this workshop?” It won’t be just listening: at Frontiers of Interaction, you are active part of the event.
The Geek Advertising workshop will simulate an advertising agency workflow: there will be a brief and a development stage, and then you’ll present your idea to an hypotetical Creative Director (who will steal your amazing idea…)
For this reason, there is going to be a small introduction, 15 minutes of explanation about how an agency works, before the workshop starts: Paolo will tell us how a brief is conceived, how use it to extract a solid product idea, how to develop copy idea and then create the advertising.
So Paolo will pick a technology, a product and you’ll have to develop a “geek idea” related to that product.
Follow Frontiers on Twitter!
- YAY! Thanks @lmea for registering to Frontiers of Interaction! See you in Rome next June #foi10 http://bit.ly/frontiers10 #
About Frontiers
Frontiers of Interaction was founded in 2005 to explore topics and ideas in the field of Interaction Design. In a very short time, it has become known as the leading Innovation conference in Italy.
Press: Rock Communications (email)